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vertical · e-commerce · dtc and shopify brands
give every campaign a page, every customer question a route, and every operator one place to see what is happening.
Floeberg connects content, campaign pages, lead capture, customer workflows, and the operating dashboards behind a growing store — without replacing Shopify or the tools already doing their jobs.
The creative ships but the landing page lags a sprint behind. The capture form feeds a list nobody segments. The answer to “how are we doing” lives across three dashboards. Connecting those pieces is the build: campaign pages that match the creative the week it ships, capture that routes into the tools you already run, and one operating view over the store.
content os self-serve from $49/mo · no setup fee · studio builds from $7,499
what the connected system covers
the three seams growing stores leak through.
- Creative without a page. The ad ships and lands on the homepage, or on a page built for last quarter's campaign. Campaign pages that match the creative the week it ships close the loop between the ad account and the store.
- Questions without a route. Order-status, sizing, and policy questions bounce between inboxes. Workflows that read order data and route each question to a drafted answer or the right person keep the queue moving without promising anyone a robot.
- Operators without one view. Revenue in Shopify, subscriptions in Recharge, ads in Meta, support in Gorgias. An operating dashboard that reads from all of them replaces the morning tab-cycle with one screen.
also · floeberg content os
Running organic and paid creative? content os plans, scripts, and sharpens it on real demand signals, so your content engine becomes repeatable instead of owner-dependent.
explore content os →common questions · e-commerce
common questions
Does this replace Klaviyo, Gorgias, or the tools we already pay for?
No. Those tools are doing their jobs. Floeberg builds the layer that usually has no owner: campaign pages that match the creative, capture forms that route into the tools you already run, a content system that keeps the creative pipeline fed, and operating dashboards that read from Shopify, Stripe, and the rest so the answer to "what is happening" lives in one place.
What about Shopify specifically?
We do not replace Shopify. Campaign pages and capture live alongside the store; workflows and dashboards read from the Shopify Admin API (orders, customers, fulfillment). The store stays the system of record.
We're a small brand (under $1M revenue). Is this overkill?
Probably, on the systems side. Early on, the offer and the ad creative matter more than dashboards — which is why the right entry point for most small brands is Content OS (the weekly creative loop) plus the free Meta ad structure audit. The Studio systems build makes sense once volume creates real coordination work.
What if we're subscription-based, not transactional?
Subscription brands usually get the most from the operating-dashboard side: active subscriptions, churn risk, and revenue by cohort read from your Recharge or Stripe Billing data, next to the campaign and capture picture. Scoped per build.
Can customer-service automation be part of a build?
It can be scoped into a Studio systems engagement — order-status lookups, routing, and drafted replies with human review on anything judgment-shaped. We do not promise resolution percentages or CSAT movements; the honest version is that routine questions get routed and drafted, and your team stays in the loop.
Will you sign our compliance + data-processing agreements?
For US-based brands, a documented SOW + Stripe checkout is usually enough. For brands with EU customers or California-specific compliance posture, we sign DPAs. Surface it on the intro call; we accommodate without a multi-week procurement cycle.
next step
two ways to get the system.
content os is the self-serve engine: start at $49/mo with no setup fee and cancel anytime. Prefer it done for you? floeberg studio designs and builds the site + tooling.
self-serve from $49/mo · no setup fee · studio build $7,499
different vertical?
Different vertical, same pattern. The pain shape changes. The engineering depth doesn't.